Beehiiv vs Mailchimp

Which no-code tool is better for your project? Compare features, pricing, and more.

Beehiiv

Beehiiv

The newsletter platform built for growth.

4.6
Try Beehiiv
Mailchimp

Mailchimp

Grow your business with smarter email marketing.

4.3
Try Mailchimp

Quick Verdict

Beehiiv is best for newsletter businesses. Mailchimp is best for newsletter marketing. Not sure? Let our AI recommend the right one.

FeatureBeehiivMailchimp
PricingFrom $39/moFrom $13/mo
Pricing Modelfreemiumfreemium
Rating4.6/54.3/5
AI Features✓ Yes✓ Yes
Founded20212001
Company Size50-1001000-5000
Key Features
  • Newsletter editor with web publishing
  • Referral program builder
  • Boost network (cross-promotion)
  • Ad network for monetization
  • Premium subscriptions (paid newsletters)
  • Email campaign builder
  • Marketing automations
  • Audience segmentation
  • Landing pages
  • A/B testing
IntegrationsZapier, Make, WordPress, Custom APIShopify, WordPress, Zapier, Salesforce

Beehiiv — Pros & Cons

Purpose-built for newsletter businesses
Built-in growth tools (referrals, recommendations, boosts)
Monetization features (ads, paid subscriptions)
Modern, clean writing experience
Not a general-purpose email marketing tool
Limited automation compared to Kit or Mailchimp
Free plan limited to 2,500 subscribers

Mailchimp — Pros & Cons

Well-established and trusted brand
Generous free tier (500 contacts, 1,000 sends/month)
All-in-one marketing (email, landing pages, social)
Easy to use for beginners
Pricing jumps quickly as contact list grows
Automation features are basic compared to ActiveCampaign
UI has become cluttered with feature additions

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