Hotjar vs PostHog
Which no-code tool is better for your project? Compare features, pricing, and more.
Quick Verdict
Hotjar is best for ux research and optimization. PostHog is best for product analytics for saas. Not sure? Let our AI recommend the right one.
| Feature | Hotjar | PostHog |
|---|---|---|
| Pricing | Contact | Contact |
| Pricing Model | freemium | freemium |
| Rating | 4.4/5 | 4.6/5 |
| AI Features | ✓ Yes | ✓ Yes |
| Founded | 2014 | 2020 |
| Company Size | 200-500 | 50-100 |
| Key Features |
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| Integrations | Google Analytics, Slack, Zapier, HubSpot | Slack, Zapier, Segment, Sentry |
Hotjar — Pros & Cons
Best heatmap and session recording combination
Very easy to set up (one script tag)
Generous free tier (35 daily sessions)
Surveys and feedback integrated natively
Not a full product analytics tool (no custom events/funnels like Mixpanel)
Session recordings limited on lower plans
Can slow down pages slightly on heavy sites
PostHog — Pros & Cons
All-in-one product analytics (replaces 4-5 tools)
Generous free tier (1M events/month)
Open-source and self-hostable
Built for engineers — API-first, SQL access
Can be complex to set up properly
Marketing analytics weaker than Google Analytics
Self-hosting requires infrastructure maintenance
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