About IFTTT
IFTTT (If This Then That) is one of the original automation platforms, connecting 800+ services with simple conditional automations called Applets. It is popular for smart home automation, personal productivity, and simple app-to-app connections.
Key Features
- Simple trigger-action Applets
- 800+ service connections
- Smart home integrations (Alexa, Google Home, Philips Hue)
- Multi-action Applets (Pro)
- Filter code for conditional logic
- Mobile app
- Developer platform for embedding
- Scheduled triggers
Pros
- Very cheap and simple for basic automations
- Best platform for smart home device automation
- Huge library of pre-built Applets
- Mobile-friendly experience
Cons
- Very limited for complex business workflows
- Slow execution speed (polling-based)
- Not suitable for production business automation
Integrations
Google HomeAmazon AlexaPhilips HueSpotifyTwitterSlack
Best Use Cases
- Smart home automation
- Personal productivity shortcuts
- Social media cross-posting
- Simple app connections
Quick Info
- Website
- ifttt.com
- Founded
- 2010
- Company
- 100-200
- Pricing
- freemium
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